//01 The Brand Bag
Good Thing We Have An Imagination.
The Brand Bag is a strategy & creative partner for brands and founders.
Campaign. Content. Social. Film. Creator. Or something we haven't thought of yet.
//02 Who we are
You could call us a creative agency.
But creativity, for us, doesn't start with making. It starts with understanding.
That's where research, positioning and strategy come in.
And then comes our favourite question:


















We don't begin with the format.
We imagine the answer first.
//03 Our Services
Make It Mean Something.
Research, position and strategize the brand before deciding what it needs to say.
Make the person behind it worth knowing.
Find the point of view, positioning and presence that strengthens the business behind you.
Find the big idea. Take it everywhere.
From strategy and concept to creative production, we build the campaign around the idea—not the format.
Build a presence. Not a posting schedule.
We find what your brand should talk about and build the content world around it.
Creativity needs an audience.
We figure out how the work should travel through media, creators, PR, platforms and the right amplification partners.
Research tells us what's happening.
We look at the business, people, category, competition and culture.
Strategy decides what matters.
We find the position, narrative and direction.
Creative finds the idea.
The thought that can carry the strategy into the real world.
Imagination asks how far it could go.
Because the first answer is rarely the most interesting one.
//04 Research to Imagination
Strategy gives us direction.
Imagination gives us possibilities.
//04 Research to Imagination
Strategy gives us direction.
Imagination gives us possibilities.
Research tells us what's happening.
We look at the business, people, category, competition and culture.
Strategy decides what matters.
We find the position, narrative and direction.
Creative finds the idea.
The thought that can carry the strategy into the real world.
Imagination asks how far it could go.
Because the first answer is rarely the most interesting one.
//05 Presence
Your brand lives in more places than ever.
//05 Presence
Your brand lives in more places than ever.
//05 Our work
Every corner of the internet has its own creators.
Are you a creator?
Meet The Talent Bag — our talent management wing for creators.
Need tech for your business?
Our technology partner for businesses that need something built, integrated or automated.
Don't worry about which service it belongs to.
Tell us what's not working.Tell us what's changing.Tell us what you're trying to build.
Bring us the problem. Let's imagine what it could become.